Sefton Council has launched a new ten year Visitor Economy Strategy, giving the Borough’s incredible Tourism sector an ambitious blueprint as one of the UK’s leading coastal destinations. The strategy’s main goal is to grow Sefton’s visitor economy by 30% before 2030 by significantly strengthening Sefton’s growing national profile, as well as driving economic growth across its numerous towns and communities. Stunning Sefton’s stunning coastline, internationally renowned golf offer and flagship visitor events like the Grand National, Air Show and […]
Silcock Leisure Group has welcomed the news that the £20 million restoration of Southport Pier has been given the go-ahead by the Government. The Growth Mission Fund panel has now given its full approval to the business case submitted by Sefton Council for the full repair of the cherished local landmark. Opened in August 1860, Southport Pier is the oldest iron pier in the country. Its length of 1,108 metres (3,635 feet) makes it the second-longest in Great Britain, after […]
Wirral Met College will officially launch Wirral Works, a new employer‑led employability programme designed to connect local people with real job opportunities across the Wirral, at a launch event taking place on Wednesday 15 April. Wirral Works brings together local employers, training provision and tailored support to help adults aged 19 and over who are unemployed or economically inactive gain the skills, confidence and experience needed to move into sustainable employment. The launch event is aimed at employers, partners, stakeholders […]
If one message came through louder than any microphone on the day, it was this: the voices of our visitor economy matter. Your feedback following the Liverpool City Region Tourism Summit 2026 has been thoughtful, constructive and incredibly valuable, and we want to take a moment to share the feedback we received with you. Attendees celebrated the scale and significance of the tourism sector, along with a renewed clarity around the direction of the Liverpool City Region Destination Partnership. Many […]
VisitEngland visited Wirral last week as part of its new Domestic North West Coastal Campaign, designed to encourage more people to explore the region’s coastline ahead of the spring break season. The visit formed part of wider national activity to spotlight stand‑out coastal destinations across England. Wirral was selected for its mix of beaches, independent businesses, and visitor experiences spanning New Brighton, Wallasey and surrounding areas. As part of the visit, Wirral was hosted by VisitEngland’s Regional Lead for the […]
Latest figures released by the Civil Aviation Authority show that in 2025 Liverpool John Lennon Airport (LJLA) had the best on time performance record of any UK airport, with 81% of flights operating within 15 minutes of their scheduled departure time. The 2025 figure is a 5% improvement upon its 2024 performance and 8% higher than the UK airport’s average. This latest news comes as the airport prepares for the busiest weekend of the year so far, as passengers take […]
A major exhibition delving into the private archive of Paul O’Grady, revealing his life both in front of and behind the cameras, will open in his hometown of Birkenhead at the end of this year. The Paul O’Grady Story will be a free exhibition at the Williamson Art Gallery, opening 4 December 2026. 4th December 2026 – Late 2027 Image Credit: © Nicky Johnston The exhibition, which includes a wider community and participation programme, offers the first glimpse into Paul’s […]
Liverpool’s historic waterfront will host a groundbreaking inclusive sport and culture event in May 2027, bringing together international athletes and artists in a new festival of unity, sport and creativity. Delivered by UKEL, a new, independent company established to host and deliver major international sporting events in the UK, the original para sport event concept was a commitment made in UK Sport’s major events strategy Making Live Sport Matter to showcase elite sport competition, drive performance benefits and deliver lasting social […]
As Beatles Legacy Group marks 10 years, a new Music Heritage Trail is launched to celebrate and remember. This month, The Beatles Legacy Group (BLG) will mark 10 years since its creation in 2016, to enhance and protect the cultural and economic impact of the Fab Four in their home city of Liverpool. Formed in response to a report which recognised the significant £81.9m impact The Beatles had on the economy of Liverpool, over the past 10 years, the BLG […]
Perched on the Wirral waterfront with sweeping views across the Mersey, Port Sunlight River Park is an uplifting example of how a once neglected land can be transformed into a beautiful green sanctuary bursting with plants and wildlife. Once a huge landfill site looming over the A41, the area has evolved into a 30-hectare parkland visited daily by walkers, families, dog owners, birdwatchers and locals seeking an open green space. FROM REFUSE TO RENEWAL For decades the mound was closed […]