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LIVERPOOL CITY REGION TOURISM AWARDS
WELCOME TO THE
Applications for the Liverpool City Region Tourism Awards are now closed. The awards celebrate the best of the Liverpool City Region’s visitor economy sector, with 19 categories up for grabs there’s something for all businesses in the tourism industry.
CATEGORIES
- International Tourism Award sponsored by Liverpool John Lennon Airport
- Accessible and Inclusive Tourism sponsored by ACC Liverpool
- B&B and Guest House of the Year sponsored by Liverpool Cathedral
- Self-Catering Accommodation of the Year sponsored by Knowsley Safari
- Hotel of the Year sponsored by Liverpool BID Company
- Business Events Venue of the Year sponsored by NML
- Ethical, Responsible & Sustainable Tourism Award sponsored by Kimpton
- New Tourism Business of the Year sponsored by BDO LLP
- Taste of Liverpool City Region – Restaurant sponsored by PIB Insurance
- Taste of Liverpool City Region – Café sponsored by Bolland & Lowe
- Pub of the Year sponsored by Wild Thang
- Small Visitor Attraction of the Year sponsored by Ticket Quarter
- Large Visitor Attraction of the Year sponsored by Virgin Experience Days
- Experience of the Year sponsored by Merseyrail
- Entertainment Venue of the Year sponsored by London Northwestern Railway
- Unsung Hero Award sponsored by Liverpool ONE
- Tourism Young Person of the Year sponsored by The City of Liverpool College
- Liverpool City Region’s Hidden Gem (Public Vote) sponsored by The Guide
- Outstanding Contribution to Tourism (awarded by the organisers)
Applications Now Open
Key Dates
3 July 2025 – Applications Open
11 September 2025 – Applications Close
Followed by First Round Judging
16 October 2025 – Shortlist Announced
Followed by Second Round Judging/Mystery Shop
5 March 2026 – Tourism Awards Ceremony at Liverpool Cathedral
Judging
We use an independent panel of judges across two rounds of judging. Judges come from different backgrounds, including marketing and training professionals, senior business leaders, as well as sustainability and accessibly experts.
The first round is online via the OpenWater portal. If you are successful in being shortlisted, the second round judging will consist of a mix of mystery shop visits, announced visits and/or interviews, depending on which category you apply for.
2024 Winners Gallery
Get in touch
If you have any queries about the 2024 Liverpool City Region Tourism Awards, please do not hesitate to get in touch by using the following:
tourismawards@coolbreezeagency.com
07910 888217
SPONSORS
HEADLINE SPONSOR
ASSOCIATE SPONSOR
CATEGORY SPONSOR
event partners
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