Sysco Business Skills Academy has launched a new fully funded Skills Bootcamp designed to build a stronger workforce pipeline for Liverpool City Region’s visitor economy. The Tour Guide Bootcamp, funded through the Liverpool City Region Combined Authority’s Skills Bootcamp initiative, aims to equip residents with practical, employer‑focused tourism skills while helping local operators address ongoing recruitment challenges. The three‑week programme will provide hands‑on training in guiding, storytelling, customer service and ticketing operations. Crucially, all participants will be guaranteed interviews with […]
Fiji Rugby has today announced that Fiji will take on England at Everton’s Hill Dickinson Stadium on Saturday 11 July. The Fiji Water Flying Fijians will be taking on England as part of their Nations Championship campaign and while many of the nations will travel south for their fixtures, Fiji Rugby are hosting their home games in the Northern Hemisphere. The inaugural Nations Championship matches are scheduled to kick off in July 2026. Fiji will take on England after taking […]
Why this trusted accreditation is fast becoming the new standard for the UK’s visitor economy. When you work in hospitality or tourism, every guest interaction matters. Yet in a world where travellers expect transparency, professionalism and reassurance long before they arrive, how can businesses demonstrate that they meet the safety and cleanliness standards visitors now take for granted? For Natalie Clayton, Visitor Ready Partnership and Project Lead at AA Media, the answer is simple, accessible and already making an impact […]
Liverpool has reaffirmed its reputation as one of the safest and most vibrant city centres, securing Purple Flag accreditation for the 16th year in a row. Run by the Association of Town and City Management (ATCM), the international scheme recognises cities that offer a diverse range of leisure and entertainment activities after dark, as well as a safe and welcoming environment for all. The ATCM report praised the city for the work of City Watch, Taxi Marshals, and Licensing teams, each of which plays a key role in improving safety […]
Liverpool City Region’s booming film and TV industry enjoyed record growth since 2019 with more than 1,600 productions adding £150m the local economy and creating more than 5,000 jobs. This growth alos strengthens the region’s thriving screen tourism sector by increasing global visibility, driving demand for location‑based visitor experiences and creating new opportunities for tourism businesses to capitalise on the region’s on‑screen prominence. With its diverse architecture and film friendly environment, Liverpool City Region is the UK’s most filmed area […]
Visitors invited to explore the organisation’s vast collection to celebrate 40 years since becoming England’s only national museum group outside of London. Forty years since the Merseyside Museums and Galleries Order was laid before Parliament (13 February 1986), National Museums Liverpool is inviting visitors to dig, dive and delve into their vast collections, to celebrate four decades of Liverpool’s national museum network. With seven museums and galleries in its portfolio, England’s only national museum group outside of London will for […]
Liverpool FC has the most visited club website in world football, with more than 51 million global visits so far this season. The latest independent website traffic data from Similarweb, puts the Reds in top spot, ahead of any other football club. Liverpoolfc.com has received 20 percent more visits than any other Premier League club so far this season. The latest figures build on the success of the 2024/25 season when LFC’s website was named the most visited Premier League site, […]
Thousands of families have packed out Southport’s iconic Lord Street over this last weekend after the boulevard was transformed into jaw dropping river of light and colour. With people travelling from across the North West, the town’s first ever Lightport experience took place from Saturday February 14th to Monday February 16th, officially marking the start of Southport’s ambitious 2026: Elegantly Eccentric cultural programme. Stretching across a 400-metre route in the heart of the town, the experience transformed Lord Street into […]
How listening to local businesses is driving a new era of ambition, investment and collaborative action by LCRDP Chair, Lord Tony Hall Southport is entering a landmark year, a year where culture, creativity and community ambition collide to accelerate the town’s economic renewal. Across Liverpool City Region, we are proving that strategic cultural investment can do more than entertain, it can strengthen confidence, attract visitors, support local businesses and shape a place’s identity for the future. Southport’s successful Lightport, captured […]
VisitEngland will launch its domestic coastal marketing campaign to drive breaks to all seaside destinations on England’s North West coast this week. The £1 million funded campaign, ‘All on England’s North West Coast’ is putting the spotlight on destinations, attractions, experiences and accommodation providers to build back demand for domestic breaks. The campaign will highlight Southport’s coastal attractions and year-round events programme which this year will also welcome a specially curated cultural calendar of free events. The beautiful beaches and […]