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Author Archives: ihughes

13 May 2024

VACANCY: Head of Visitor Economy – Reshape the future of Liverpool City Region’s visitor economy

We are looking for a dynamic and experienced destination management professional to amplify Liverpool city region’s international reputation as a leading global visitor destination. This important role will lead and shape Liverpool city region’s profile on the world stage and support the creation and development of the region’s Local Visitor Economy Partnership (LVEP). In this unique collaboration between Liverpool City Region Combined Authority and Liverpool City Council you’ll strategically position Liverpool City Region as being at the very forefront of […]

18 Apr 2024

Help us welcome Comic Con fans in our uniquely Liverpool way

On 4-5 May, 45,000 fans are expected to arrive in Liverpool for Comic Con as they bring their biggest show to date to Exhibition Centre Liverpool and M&S Bank Arena. We want to extend our warm Liverpool welcome to everyone attending the event, providing visitors with the best Comic Con experience. And this is where you come in! Planning a Comic Con themed event? Have any special offers or deals in your venue? Tell us about them so we can […]

03 Apr 2024

Major boost for future of Liverpool Cruise Terminal

Global Ports Holding Plc (GPH), the world’s largest independent cruise port operator, has signed a 50-year agreement with Peel Ports Group’s subsidiary, The Mersey Docks and Harbour Company Ltd, to operate services at Liverpool Cruise Terminal. Subject to the granting of appropriate permits and licenses, GPH plans to invest up to £25 million in the terminal’s infrastructure, doubling its operations and unlocking the port’s future potential. The investment will include the addition of a new floating pontoon that will increase […]

02 Apr 2024

MEET PAM CARROLL – MARKETING LIVERPOOL’S NEW HEAD OF MARKETING

Hello, everyone. I’m Pam Carroll, and I’m delighted to introduce myself as Marketing Liverpool’s newly appointed Head of Marketing. As I embark on this exciting leadership journey, I want to share with you a glimpse into my professional past, my vision for the future, and the boundless potential I see for Liverpool City Region as a premier destination. My career to date has been a rewarding journey through the dynamic world of destination marketing, from my early days as a […]

01 Mar 2024

Submit your event plans for Visit Liverpool’s ‘Liverpool Loves…’ initiative for FREE promotional support!

AS THOSE OF YOU WHO JOINED US AT THE LIVERPOOL 24/7 EVENT WILL KNOW, PART OF OUR WORK TO BE RECOGNISED BY FANS, ARTISTS AND PROMOTERS AS THE BEST EVENT CITY IN THE UK IS THE CREATION OF OUR NEW ‘LIVERPOOL LOVES…’ BRAND. This is a trial in 2024 to create bespoke city welcome and programming for a handful of major events in order that we can assess the impact we have on the dwell time, spend and visitor experience. […]

29 Jan 2024

Taste Liverpool 2024 Festival Plans Unveiled at ‘Liverpool 2024/7’ Event – Take Our Survey to Shape this Year’s Event

On 26 Jan 2024, ACC Liverpool played host to an important strategic event, ‘Liverpool 2024/7,’ where partners, key stakeholders, and members of Liverpool’s vibrant visitor economy gathered to delve into the city’s exciting prospects for the year ahead. Attendees were treated to a glimpse of Liverpool City Region’s incredible 2024 events programme, including The Randox Grand National, Comic Con Liverpool, Taylor Swift at Anfield Stadium, and the much-anticipated Taste Liverpool festival! Taste Liverpool 2022 generated an economic impact of £750,000 […]

18 Jan 2024

Thinking Bigger in San Diego: My Experience at PCMA Convening Leaders 2024

As the International Bidding Manager for Marketing Liverpool, I recently had the incredible opportunity to attend PCMA Convening Leaders 2024. Being selected as one of PCMA’s ’20 in Their Twenties’ granted me a scholarship to participate in the PCMA Congress held at the San Diego Convention Centre from January 7th to 10th. With over 5,000 professionals from around the world, Convening Leaders 2024 aimed to ignite innovation, collaboration, and strategic thinking in the ever-changing business events landscape. It was more […]

12 Jan 2024

Liverpool Plans Biggest-Ever New Year Celebrations

Plans are under way to stage Liverpool’s biggest-ever Lunar New Year celebrations, not only to welcome in the Year of the Dragon, but also to celebrate the 25th anniversary of the city’s twinning with Shanghai. Taking place from Friday 9 to Sunday 11 February, for the first time the FREE activities will not only take over the Chinatown area, but they will also bring a festival of colour and sound to the Bombed Out Church (St Luke’s), Liverpool ONE and […]

01 Jan 2024

British Gymnastics Championships 2024

Date: Thursday 14 – Sunday 17 March 2024 Venue: M&S Bank Arena, Liverpool Come and see the best of British in action in 2024! Will Alice Kinsella and Adam Tobin retain their British all-around titles, or will someone else claim top spot? With the Paris Olympics less than a year away, this event has GOT to be on your list of ‘must see’ in 2024 – probably the last chance to see our gymnasts in action on home soil before they […]

01 Dec 2023

SEASONAL GREETINGS WITH AN A.I SPIN – FROM THE STAFF HERE AT MARKETING LIVERPOOL

Putting aside the potentially terrifying implications of a world ruled by A.I, at least for the holiday season, we’ve decided to temporarily embrace the technological advancement that is A.I image generation and use this weird and wonderful tool to make ourselves feel more fully immersed in the festive spirit. Get ready for some amazing – and amazingly fast – artwork, potentially complete with all your favourite A.I pitfalls including; ‘uncanny valley’ visuals, strangely misspelt tradenames, way too literal interpretations and […]