Southport’s visitor economy is set for a major uplift following Sefton Council’s approval of its 2026 budget, which includes more than £35 million of targeted investment to strengthen the borough’s tourism offer and accelerate key regeneration projects.
Despite ongoing financial pressures across local government, the Council has reinforced its commitment to delivering transformational schemes that enhance Southport’s appeal, support local businesses and create a more vibrant and resilient coastal destination.
A significant share of the investment focuses on Southport’s flagship regeneration projects, which continue to sit at the heart of the area’s long‑term visitor‑economy strategy. This includes the restoration of the historic Southport Pier as well as continued progress on the Marine Lake Events Centre (MLEC), a major new attraction expected to draw substantial visitor numbers once complete. Together, these developments are designed to elevate Southport’s year‑round cultural and leisure offer and reinforce its position as one of the UK’s leading seaside destinations.
In addition to major projects, the budget also allocates funding to improve roads, public spaces and surrounding neighbourhoods. These improvements will enhance the overall visitor experience, encourage longer stays and support the vitality of local businesses throughout the town.
Council leaders have stressed that this investment represents a long‑term commitment to tourism‑linked regeneration. By backing ambitious projects that drive footfall, boost local employment and stimulate private‑sector confidence, Sefton Council is ensuring that Southport’s visitor economy is well‑placed for strong and sustainable growth.
This announcement signals a clear intent to build on Southport’s unique assets, cultural identity and well‑established events calendar, setting the town on a confident path for 2026 and beyond.
For more information, click HERE.

