We have now unveiled our new identity as the Liverpool City Region Destination Partnership (LCRDP), an integration of the Marketing Liverpool and Visitor Economy teams. Our new name and branding reflect our ambition to drive stronger collaborations and a clearer purpose. The new organisation responds to the changing landscape of destination management. By aligning with the national LVEP framework, we are unlocking new funding streams and development opportunities while maintaining our distinctive Liverpool City Region identity and the character and […]