Liverpool City Region’s LOCAL Visitor Economy Partnership (LVEP) has now been officially launched! Dedicated to driving our vibrant visitor economy forward, our region’s LVEP board attended their inaugural meeting on May 10th, 2024, at Mann Island. To help generate awareness and to tell audiences all about the new board, Marketing Liverpool, together with our partners at Liverpool City Region Combined Authority and Liverpool City Council, have launched a campaign to highlight each board member’s favourite place to visit in Liverpool […]
LISA OWEN, MARKETING LIVERPOOL’S NEW ‘ACTING HEAD OF BUSINESS TOURISM’ SHARES HER THOUGHTS ON HER NEW ROLE AND HER PLANS TO FURTHER ENERGISE LIVERPOOL CITY REGION’S BUSINESS EVENTS SCENE. With over two decades of experience in destination marketing and convention bureaus, I am incredibly excited to lead Liverpool City Region’s business tourism team – A team determined to further propel our region into the global spotlight for business events. My business tourism career began in the world of conference management […]
The official Liverpool Visitor Map provides our visitors with an engaging visual and spatial representation of the top-tier ‘things to do’ across the city region, helping them navigate and explore the very best attractions Liverpool City Region has to offer. We now have stock of the official map which is available, FREE of charge to your venue / organisation and come in boxes of 450 maps. For small quantities (150 or less) collection can be made from the Tourist Information […]
We can’t calm down, Taylor Swift is bringing The Eras Tour to Liverpool – and we need you! From 13-15 June, tens of thousands of Taylor Swift fans (Swifties) will descend on Liverpool as the global superstar takes to the stage at Anfield Stadium. As we don’t do things by halves in Liverpool, we want to extend a huge welcome to Taylor Swift and her fans to make their experience even bigger than their ‘Wildest Dreams’! If you’re planning a […]
We are looking for a dynamic and experienced destination management professional to amplify Liverpool city region’s international reputation as a leading global visitor destination. This important role will lead and shape Liverpool city region’s profile on the world stage and support the creation and development of the region’s Local Visitor Economy Partnership (LVEP). In this unique collaboration between Liverpool City Region Combined Authority and Liverpool City Council you’ll strategically position Liverpool City Region as being at the very forefront of […]
In a new era for the visitor destination sector, the Liverpool City Region’s six councils and the Combined Authority are joining forces in a landmark approach to promote the region’s unique cultural offer. This pioneering partnership will be chaired by Tony Hall CBE, Lord Hall of Birkenhead, and will position the region as one of Europe’s major events capitals, seeking to deliver maximum economic benefit across the city region from its worldwide visitor appeal. Lord Hall, former Director-General of the […]
On 4-5 May, 45,000 fans are expected to arrive in Liverpool for Comic Con as they bring their biggest show to date to Exhibition Centre Liverpool and M&S Bank Arena. We want to extend our warm Liverpool welcome to everyone attending the event, providing visitors with the best Comic Con experience. And this is where you come in! Planning a Comic Con themed event? Have any special offers or deals in your venue? Tell us about them so we can […]
Sport Liverpool and Sports Authority of Thailand (SAT) will join the global gathering of sporting leaders and influencers as official Bronze Partners at the World Sport & Business Summit in Birmingham, West Midlands from 7 – 11 April. “We look forward to spending time with our Bronze Partners in Birmingham, West Midlands,” said Martin Gibbs, Managing Director of SportAccord. “A pleasure to welcome Sport Liverpool for their first time as a Bronze Partner at SportAccord and our old friends from […]
Global Ports Holding Plc (GPH), the world’s largest independent cruise port operator, has signed a 50-year agreement with Peel Ports Group’s subsidiary, The Mersey Docks and Harbour Company Ltd, to operate services at Liverpool Cruise Terminal. Subject to the granting of appropriate permits and licenses, GPH plans to invest up to £25 million in the terminal’s infrastructure, doubling its operations and unlocking the port’s future potential. The investment will include the addition of a new floating pontoon that will increase […]
Hello, everyone. I’m Pam Carroll, and I’m delighted to introduce myself as Marketing Liverpool’s newly appointed Head of Marketing. As I embark on this exciting leadership journey, I want to share with you a glimpse into my professional past, my vision for the future, and the boundless potential I see for Liverpool City Region as a premier destination. My career to date has been a rewarding journey through the dynamic world of destination marketing, from my early days as a […]